My name is Susanne Spurlock and I own the Happy Jalapeno Company.
My personal profile is similar to the one type of consumers that will be my target market. I will market to the consumer who is smart, cares about their health, enjoys food, entertaining, cooking, and has an active lifestyle.
We will be marketing our relish to consumers online as well. This will help us to create a buzz in areas of the country which we do not yet visit or promote in. Hop on the next big thing and try a jar of our relish now!
